Join the movement and share the facts about who U.S. Latinos truly are.
Why this is needed
Our community is powerful, ambitious, and determined. However, the rhetoric in the workforce, politics, and media does not accurately portray our contributions to the U.S. This misrepresentation affects how we and our families are perceived, impacting our opportunities, school environments, workforce, and more.
But we have the power to share the facts.
Watch the whole video video to learn more about Elevate Latinos and how you can join the movement.
How to take action
Use our Resources.
Gain access to valuable data and information from trusted sources to empower your voice and highlight the strength and potential of U.S. Latinos.
Share the Fact of the Week.
Each week, we spotlight an impactful fact about U.S. Latinos. Share it on social media to spread the truth, spark conversations, bridge the gap between reality and stereotypes, and celebrate our community.
Join the Communication Hub.
Be a part of our new community space where you can join the dialogue, share your opinions, and discover ways to take bigger action.
Let’s get loud: elevate the true facts about our
Latino community.
Join the Elevate Latinos
Community on TikTok
Did You Know?
Did You Know?
FACT OF THE WEEK:
Week 6
Between 2011-2021, Latinos earned bachelor’s degrees at a 2.4x greater rate compared to non-Latinos.
Source:
The 2023 Official LDC U.S. GDP Report,
6th Annual Edition
Latinos are an economic powerhouse
Money talks. Latinos are some of the largest contributors to the U.S. economy. The value that we generate would rank as the world’s 5th largest standalone economy.
What can you do?
Use the power of your wallet by spending on brands that accurately mirror your identity.
We are shaping the workforce
Latinos drive the workforce of today - and tomorrow. Latinos are projected to account for 78% of the new workers in the U.S. between 2020 and 2030.
What can you do?
Use the power of your voice to set the story straight and elevate Latinos that inspire you across economic sectors.
Latinos are underrepresented in media
At nearly 20% of the U.S. population, Latinos are the largest minority in the country. So why do only 3.6% of TV shows and 6% of movies feature Latino leads?
What can you do?
Use the power of your TV remote to support Latino talent and content and close the representation gap. We have the evidence to promote change in the way that Latinos are represented.
We are trailblazing entrepreneurs
Latinos contribute more than labor. Our community is full of innovative, trailblazing entrepreneurs, too. Latinos are 1.7% more likely to be entrepreneurs than the general population - and account for 50% of net-new small businesses in the US.
What can you do?
Use the power of your voice to celebrate and elevate Latino owned businesses.
Check out our resources
More info?
Check out our resources More info?
Be part of Elevate Latinos
Join us!
Join us!
Want to help us elevate Latinos?
Use the power of your voice and get involved. You can join the growing movement by following along on TikTok, or sharing your story yourself!