Click here to join our movement and share facts about who U.S. Latinos truly are.

We have power to change the narrative.

Elevate Latinos connects directly with young Latinos, embracing a vibrant, youthful Gen-Z voice that combines clarity, humor, and creativity. Mainstream media too often overlooks us, boxes us in, or clings to outdated stereotypes. We are flipping the script and not waiting for permission to tell our stories. Latino youth are curating their own narratives, their own stories, their own future.

We know what we want to see. And we decide what’s worth sharing.

How to take action.

Our community is powerful, ambitious, and determined.

However, the rhetoric in the workforce, politics, and media does not accurately portray our contributions to the U.S.

This misrepresentation affects how we and our families are perceived, impacting our opportunities, school and work environments, and more.

Instagram, Tiktok and Substack are your space to connect, share, and speak out.

Gain access to trusted data and insights, the foundation behind our Facts of the Week.

Recognize and uplift the diverse contributions of Latinos across the U.S.

Speak up to push back against the stereotypes that still shape how U.S. Latinos are seen.

Fact of the Week:

Facts of the Week
Fact 8: Undocumented immigrants contributed nearly $100 billion in taxes in 2022
Fact 8: Undocumented immigrants contributed nearly $100 billion in taxes in 2022

In 2022, undocumented immigrants paid an estimated $96.7 billion in federal, state, and local taxes.

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Fact 7: The U.S. Latino GDP is Now $4 Trillion
Fact 7: The U.S. Latino GDP is Now $4 Trillion

Our recent report reveals that the U.S. Latino GDP is rapidly increasing - research of 2023 economic data demonstrates that the GDP of the U.S. Latino economy, has grown to $4 trillion.

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Fact 6: Latinos Are Major Media Consumers
Fact 6: Latinos Are Major Media Consumers

Improving Latino representation on and off-screen to match their share of the U.S. population could create an annual economic opportunity valued at $12–18 billion.

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What’s Happening

From the quinceañera cake to the Puerto Rican flag waving from Lady Liberty’s crown, Bad Bunny showed our culture isn’t just part of the story, it is the story in the music video for “NuevaYol,” which he premiered on th
Think all Latinos in the U.S. are undocumented? Think again. 87% are legal residents or citizens—and the Latino community contributes $4 trillion to the U.S. economy. We’re CEOs, doctors, artists, and essential workers, not the stereotyp
Immigrants are the backbone of America’s food system—from the farms to the restaurants that keep our communities thriving. Did you know that 70% of the farming workforce is made up of undocumented immigrants? Or that Latino workers contr
A historic 800% increase in immigration enforcement is being proposed—yet U.S. Latinos contribute $4.0 trillion to the economy and would be the 5th largest economy in the world if counted as a country. How does that add up? Latinos are not jus
@babynezza kicks off Season 2 of Leguizamo (@johnleguizamo ) Does America with a moving performance of “El Pendón Estrellado.” This Spanish version of the U.S. national anthem, brought to prominence during FDR’s Good Neighbor

Earlier this year, the Latino Donor Collaborative released The 2025 Official LDC U.S. Latino GDP Report™, revealing that Latinos contribute a staggering $4 trillion to the U.S. economy. This report highlights the community’s vital role in workforce growth and their significant impact on driving business success.

Click on the image to explore the full infographic and learn more about the economic power of Latinos.

In March of 2025, Latino content creators joined Elevate Latinos in Washington D.C. to meet with congressional representatives and leading Latino leaders to shine a spotlight on the misinformation targeting our community, especially around Latinos and immigration.